Corsicana Main Street Program
Like us on Facebook
  • Home
  • Get Involved
    • About Us
    • Advisory Board
    • Committees
  • Start/Grow a Business
    • Quick Guide for New Businesses & Property Owners
    • Downtown Development Process
    • Available Incentives
    • Retail Gap Analysis
    • Commercial Properties Available
    • Downtown Consumer Survey Findings (2011)
  • Design Assistance
    • Architectural Design Assistance
    • Design Resources
    • Creative Retail Signage
    • Downtown Rebranding
  • Contact Us

Downtown Consumer Survey Take-Away Findings

Two Hundred, fifty-three people completed the survey which was promoted with a front-page article in the Corsicana Daily Sun that cited the URL for the online questionnaire. Major area employers including CISD, Navarro Regional Hospital and the City of Corsicana also emailed the survey link to some or all of their employees. Hard copy surveys were available at the Corsicana Visitor Center.

Eighty-four percent of respondents would likely patronize a seafood or steakhouse downtown

One in three would likely shop at a specialty grocer

More than a quarter would eat at an ethnic restaurant such as Greek, Spanish or Mediterranean

Downtown shoppers are most likely to shop during extended and weekend hours.

        During the week, two-thirds of respondents typically shop for non-grocery items after 5 p.m.

        More than ¾ of respondents prefer to shop after 5 p.m.  Friday, during the day Saturday or Sunday afternoon

Restaurants serving supper stand the best chance of being patronized by regular customers

        46 percent of respondents eat out for supper two or more times a week

        Seven in ten of these prefer meals costing between $5 and $9.99

        Breakfast is not a widely popular meal for dining out

        70 percent eat breakfast out once a month or less

Most respondents do not work downtown and only come to the District once a month or less for non-grocery retail shopping and personal care or professional services

More than 88 percent of downtown shoppers typically park on the street and less than one block away from their destination

Corsicana experiences retail leakage for purchases that are not needed weekly or more often

        60 percent shop Waxahachie once a month or every few months

        57 percent shop Waco once a month or every few months

        69 percent shop Dallas once a month or every few months

        These shoppers cite better selection as their primary reason for shopping out of town as opposed to downtown.

More than a quarter of respondents (27.45%) would like to see a weekend open-air market developed downtown

More than a quarter would utilize an indoor playground or children’s party venue

Twenty-eight percent have some interest in living downtown

More than ¾ of respondents were female

One in four respondents were at least interested enough in starting their own business to learn more





Powered by Create your own unique website with customizable templates.